An effective public relations program builds a favorable image and reputation for the client, easing the selling process. Public relations tactics are both effective and efficient. Tailored news releases, informational news and content, ghostwritten articles, and public speaking support are just some of the ways I assist my clients.
 | LaSala-Sonnenberg Commercial Realty CoCarl LaSala and Ray Sonnenberg were relatively well-known and highly respected in the local commercial real estate community. My placement of an article recounting their nearly life-long friendship and years of business partnership significantly elevated their prominence in the business community at-large. |
 | Straub ConstructionHow many family businesses survive to the third generation? Not many, but this construction company has successfully adapted and thrived. By offering the business media a smartly written and concise news release, we were able to share their story with readers of several business publications. |
 | Epoxy Coatings SpecialistsI often tell my small business clients that “targeted public relations” can be their most efficient and effective marketing tool. This article placed the Epoxy Coatings Specialists success story in the special, Sunday business section of a major metropolitan newspaper. |