Top six branding mistakes by small businesses
In working with entrepreneurs and small businesses, I often find they have some serious problems with their logos and branding
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Online Reputation Management
SERPS matter when your reputation is online and “on the line” People are talking about you and your organization online.
KCIABC’s Business Communicators Summit
Speaker and communications consultant Chakisse Newton offered business communicators “practical tips and techniques to improve every communication, whether written or
Digital Sandbox to Support Tech Company Startups
I was invited to the official announcement of Digital Sandbox KC, an unprecedented partnership among private companies, universities and government
Content Marketing Tips for 2013
To start the new year, I combed the Internet for content marketing tips and trends. The folks at Social Media
Enhanced LinkedIn Company Pages Can Build Your B2B Brand
Enhanced LinkedIn company pages, introduced several weeks ago, intrigue me. I must admit that I barely had a LinkedIn company
Digital Online Annual Reports Becoming Commonplace
As a writer of annual reports and other financial documents, I’ve noticed the trend of online annual reports, a digital
Google Fiber Puts Kansas City on the Fiber Map
I attended the initial Google Fiber launch event in my hometown, Kansas City, Missouri, held on July 26, 2012. It
How fancy is your firm’s capabilities brochure?
Just when I thought nobody wanted a firm brochure anymore, I get a call from an upstart accounting firm. The
Print media complements landscaper’s online presence
Is print media dead? Of course not! It has unfortunately – in some people’s minds – become the red-headed,