Ghost Writing

Most service professionals are true experts, perhaps even thought leaders, in their respective fields and I encourage them to provide informative content for their constituencies. I help organizations create suitable content for editors and for their own publishing tools: websites, blogs, email blasts, white papers and more. My role includes planning the publishing program, topic research, writing-editing and media relations.

LaSala-Sonnenberg Commercial Realty Co

This article explains how a “tenant representative” can help business owners find commercial office or industrial space. My successful placement of the article in a small business publication allowed the firm’s principal to share his knowledge and expertise with an expanded audience.

DeMarche Associates

DeMarche Associates is one of the nation’s largest and oldest investment research and consulting firms. The firm is a strong believer in publishing as a tool to build credibility among its target audiences. I work closely with firm professionals to create white papers, position papers and other client resource materials.

Premier Bank

No matter your profession, publishing sells your capabilities in a positive, dignified manner. This ghostwritten article details the attributes of “bridge loans” in the mortgage loan field. This financial service professional gained exposure to thousands of readers with this placement in a major metropolitan newspaper.