Gary Lofstrom, Financial Writing Samples

Increasingly shifting guidelines have made the communication of financial performance quite challenging. Clients rely on my experience in the financial services sector and ongoing financial writing experiences to help them produce smart, on-target financial communications. I have experience writing print annual reports, HTML annual reports, investment performance reports, investor relations communications, white or position papers and more. My services also include financial content writing for inbound marketing purposes.

Note: also visit my page on financial services marketing.

financial writing samples Payless Shoe

Payless ShoeSource

Payless ShoeSource is one of North America’s largest retailers. As a publicly held company, Payless’ management must communicate the organization’s core capabilities and business strategies. I worked closely with the investor relations staff to create on-target and concise copy for the 1999 and 2000 annual reports.

financial writing samples Commerce Bancshares

Commerce Bancshares

Commerce Bancshares, Inc. is the holding company for Commerce Bank. The organization has roots datingĀ  to 1865 and has repeatedly achieved top-line growth in a turbulent environment. I teamed with the investor relations group for five consecutive years to provide copy for their annual reports.

financial writing samples DeMarche

DeMarche Associates

DeMarche Associates provides clients a quarterly update on domestic and international equity markets. I created the copy and charts, and formatted the content using a page layout program. Clients are confident in my financial writing credentials and proficiency.